Mayor Robert Stocks continued the City of Watertown’s Industry & Innovation Tours in partnership with the Watertown Area Chamber of Commerce with a visit to EZ Promotion & Apparel, a fast-growing local company redefining branded apparel, promotional products, and e-commerce fulfillment solutions.
The tour was led by Founder and Co‑Founder & CEO Heather Bradley and Co‑Founder & CFO Shane Haberman, who shared the company’s story, rapid growth, and vision for continued expansion. Bradley and Haberman highlighted how EZ Promotion & Apparel combines the latest technology and modern f
Founded with a mission to make high-quality branded apparel and promotional products accessible to businesses of all sizes, EZ Promotion & Apparel has quickly built a reputation for exceptional customer service, innovative “swag shop” solutions, and strategic partnerships that help organizations strengthen their brands and connect with customers. The company provides customized apparel, promotional products, online merchandise stores, design services, and fulfillment capabilities for clients across the region and beyond.
“EZ Promotion & Apparel represents exactly the kind of entrepreneurial energy and innovation we want to continue fostering in Watertown,” said Mayor Robert Stocks. “Heather Bradley and Shane Haberman, along with their team, are building something special by embracing technology and modern business practices while still delivering the personal relationships and customer care that define our community. Their growth story is exciting, and it is clear they are positioned for even greater success in the years ahead.”
During the mayor's visit, Bradley and Haberman emphasized that collaboration and relationships have been central to the company’s growth. Through strategic partnerships and a customer-first approach, EZ Promotion & Apparel has developed solutions that help businesses streamline branded merchandise, online ordering, and fulfillment while maintaining high-quality service and responsiveness. The company also continues to explore opportunities for expansion as demand for its services grows.
“The Industry & Innovation Tours are about showcasing the incredible businesses that are investing in Watertown and helping move our community forward,” Stocks said. “EZ Promotion & Apparel demonstrates how innovation, creativity, and strong leadership can turn a growing local business into a regional success story.”
The Industry & Innovation Tour is a collaborative initiative between the City of Watertown and the Watertown Area Chamber of Commerce designed to strengthen connections with local employers, celebrate business success, and highlight innovation happening throughout the community.

